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Palam Silks

Celebrating 15 years of Palam Silks called for an identity shift. So, we set out to craft a visual tone for the brand that would appear timeless.
Palam Silks
Brand Idendity /  Brand Strategy /  Digital Marketing /  Website /  Print /  Radio /  Spatial Design / 

Witness a family run Kanchipuram saree business evolve into a brave new brand, just like they did with their revolutionary ideas to reinterpret silk.

In 2019, Palam Silks pushed the boundary with not 1, but 4 delightful collections that were part of  the ‘Festival Of Bright Ideas’ collection.  Our game plan was to  represent this through a campaign that involved design, photography and communication.

Palam Silks, Nava a special Bridal collection